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It
hasn’t earned rave reviews, but Max Stamper is
urging everyone to go see “The Interpreter,”
Sidney Pollack’s new movie filmed at the United
Nations.
“It’s
the only good PR the United Nations has had in a
long time,” said Stamper, publisher of MaximsNews.com,
an online newspaper that covers the United Nations
for the international community.
The
United Nations’ bad public relations is notorious
these days, holding steady somewhere between awful
and abysmal.
The
world body has been buffeted by scandals about
renegade peacekeeping troops in Africa, corruption
in the oil-for-food program and alleged
mismanagement and inefficiency.
It’s
been the subject of both internal and external
investigations and is under fire from the U.S.
Congress, which wants to reform it or, if you listen
to some, destroy it.
Enter Max Stamper and Co.
Stamper
and the roster of writers he’s assembled at MaximsNews.com
are trying to counter the high tide of negative
perceptions or at least give a fuller picture of the
United Nations.
Go to
MaximsNews to read Barbara Crossette’s story on
microloans to tsunami widows or Anwar Ibrahim on the
gulf between the West and the Muslim world or former
U.N. weapons inspector Hans Blix on nuclear security
and terrorism.
The
newspaper carries more acerbic articles as well,
including Ian Williams’ indictment of New York
Times reporter Judith Miller, whose articles on
weapons of mass destruction in Iraq formed part of
the drumbeat for war and whose new beat at the
United Nations has led, according to Williams, a
frequent writer for the Nation, to similarly
inaccurate and biased charges against the United
Nations.
Crossette,
Blix, Williams, historian and director of the World
Policy Institute Stephen Schlesinger, Swedish
Ambassador Pierre Schori, former deputy prime
minister of Malaysia Anwar Ibrahim and National
Urban League president Marc Morial are among the
columnists at MaximsNews.
Many of
the above are also on the rapid response team that
Stamper put together last year after New York
Times columnist William Safire wrote a string of
articles hostile to the world body.
Search
engines trained to look for articles about the
United Nations alert Stamper to negative articles
within minutes of their being posted on the
Internet.
Depending
on its importance, a one-sided or inaccurate article
will trigger a meeting of the rapid response team
and a rebuttal that within hours will go out to an
e-mail list of 20,000 readers and 8,000 journalists
in an attempt to counter or at least neutralize the
attack.
It’s a
losing battle, Stamper acknowledged.
“There’s
been a vicious right-wing echo chamber. One
right-wing blog attacking something and then three
days later there will be six more blogs and then 12
using the exact same sentence. And then you’ll see
it two places more.
It’s
aimed at the mass media. And it’s all criticizing
the United Nations from the American point of view.
It’s not even American. It’s right-wing
neoconservatives.”
The
United Nations’ neoconservative critics don’t
want any impediment to U.S. authority in the world,
Stamper said.
“They
want supreme, unrestricted power in the world.
Reform of the United Nations is a code word for
emasculation.”
Because
U.N. diplomats are, well, diplomats, more suited to
parsing the nuances of diplomatic language than
mixing it up with their opponents on Fox News or on
the Sunday morning TV news programs, the online
newspaper’s journalists, diplomats and historians
have picked up the gauntlet.
“We do
it for no money. We’re idealistic,” said
Stamper, a population planning expert who worked at
the United Nations before becoming a speechwriter at
the National Urban League and a consultant on
international affairs.
“It’s
not just a PR thing where we’re trying to improve
the United Nations’ image,” he added.
“We’re
trying to make a better world and defend the United
Nations against nationalistic attacks.”
With a
recent $50,000 grant from Ted Turner’s United
Nations Foundation and a new sister organization,
MaximsNews Institute, whose nonprofit status will
help him raise funds, Stamper is hoping to soon take
his message to radio and global TV.
He said
the online journal isn’t afraid to take its own
swipes at the United Nations when it’s called for.
“We
are eager to criticize the United Nations when we
think it’s deserved, but we only do it from a
multilateral perspective,” Stamper said.
MaximsNews
began five years ago as Max’s Maxims.
In that
time, it’s evolved from a personal Web site giving
Stamper’s thoughts on the world to a wide array of
columns and features that include everything from
Kofi Annan’s schedule and speeches, to U.N. press
releases, to links to international newspapers to a
world clock giving readers the time in Hovd,
Mongolia; Surat, India; or Gabarone, Botswana.
Recently,
MaximsNews added Paris correspondent Mehri
Madarshahi and Native American writer Desirée
“Kap-oja-wa” Suter to its lineup of
columnists.
The
newspaper posts both articles written specifically
for MaximsNews and articles originally printed
elsewhere. (It can, in fact, be difficult to know
which is which.)
All of
this, according to Stamper, is in the service of
creating “an electronic sense of community among
people who are interested in international affairs
and human rights and the U.N.”
Stamper
brings to his job as publisher and editor of
MaximsNews the enthusiasm and experience of a
longtime activist.
In the
’60s he protested the Vietnam War and became so
obsessed with it that he said a friend later
mentioned that for five years he never saw Stamper
laugh.
During a
time when black and white activists rarely
fraternized, Stamper reported that his apartment on
the campus of Bowling Green University in Ohio was
the only place where black activists and white
activists came together to talk, strategize and
crank out news releases on a mimeograph machine
Stamper owned.
Summing
up his journey from Vietnam War protester to
Internet journalist, he said, “That old mimeograph
machine went digital.”
Along
the way, other causes have fueled Stamper’s
passion -- among them, civil rights, population
growth and world hunger.
He
recalls driving to Allentown, Pa., in 1966 to eat
Alpo Dog Food on Thanksgiving Day to protest the
fact that America’s dogs ate better than many of
the world’s children.
“I’m
embarrassed to say this, but actually, Alpo Dog Food
with Beef is quite tasty,” he reported. “It’s
damn good.”
But it
was his experience as a volunteer in Robert F.
Kennedy’s presidential campaign that most affected
him.
“My
whole life has just been a continuation of Bobby
Kennedy’s presidential campaign,” he said.
Homage
to Robert Kennedy appears on his Web site along with
a link to the Robert Kennedy Center for Human Rights
started by Kennedy’s daughter, Kerry, another
columnist for MaximsNews.com.
“She’s
a saint,” Mr. Stamper said of Kerry Kennedy, whom
he credits with getting a friend out of prison in
Kenya where he was held for his political opposition
to the government.
For his
readers in the international community at the United
Nations, Stamper has posted a guide to dealing with
the media on his Web site. Following his own advice,
Stamper consistently stays on message.
His
conversation is peppered with the same well-crafted
sound bytes that appear in his articles, but a canny
sense of what to say when seems accompanied, and
often offset, by a natural exuberance.
“Absolutely,
absolutely, absolutely,” he roared when asked
whether the United Nations’ intense unpopularity
in the United States has to do with its refusal to
support the U.S. war in Iraq.
“I
shouldn’t be telling you this,” he moaned
dramatically before launching into a discussion
about who is likely to become secretary-general when
Kofi Annan retires in two years.
A
familiar face at the United Nations, Stamper
projects an irrepressible, unabashed friendliness.
Despite a Ph.D. from the London School of Economics
and a professional life spent largely on the East
Coast, he still defines himself as a Midwesterner.
“In
Ohio, if you don’t talk to strangers there’s
something wrong with you. Here if you do talk to
strangers, there’s something wrong with you. I
still feel like I’m from Ohio,” he said.
Sitting
in the employee dining room at the United Nations,
he gestures around him to the people sitting at the
other white cloth-covered tables.
“They’re
kind of reserved until you get to know them, and
then it’s like they’re from Ohio too.”
There
are of course many good causes in the world. Why the
United Nations?
Stamper
asserts that efforts are being made in the United
States to turn the United Nations into an
organization representing an affluent 6 percent of
the planet rather than the interests of all the
world’s people.
Such
moves are flat-out wrong, he said.
“There
are 6 billion people on the globe, and we’re all
God’s children,” he declared.
Margot
Patterson is an NCR staff writer. Her e-mail
address is mpatterson@natcath.org.
National Catholic
Reporter, August 26, 2005
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